‘I WORKED WITH A LOT OF BRO-EY NEW YORK GUYS’ĭanneman, who stands greater than six-feet, was a standout high school volleyball player and competed for Penn while earning a degree in finance from The Wharton School. It was heartbreaking and it was my introduction to being a Boston sports fan.”
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“And in the playoffs they played the Cleveland Indians in a best of five series and lost the first three and were done. “They (Red Sox) were on top of the AL East all season,” Senior, also 27, recalls. Every day she would scan the Boston Globe to checkup on her team’s place in the American League East standings. A Boston native, she began the tragic journey of Red Sox fandom as a seven-year-old in the second grade. While Danneman says she couldn’t imagine spending hours watching football-or any other sport, for that matter-Senior was the product her sports-obsessed environment. “But Julia loves spending five hours on a Sunday watching the Patriots with her dad.” The goal: To help young professionals talk more shortly about sports at work, at a bar, or perhaps a Tinder date.Įven though they were both collegiate athletes, they possessed incredibly polarized interests in viewing and conversing about sports. “My dad used to say he’d rather chew tinfoil than watch a football game,” Danneman, 27, recalls of her childhood in Paradise Valley, Arizona, an upscale Phoenix suburb.
Even before graduating with their degrees, the duo has founded a startup called Sports Ketchup that helps less than fanatical sports fans in the know. The two didn’t know it then, but the phrase would alter the courses of their immediate lives.īoth arrived on the campus of Harvard Business School in the autumn of 2014 in pursuit of an MBA. “Peyton Manning sucks in the snow,” Julia Senior said to Britt Danneman on a snowy Boston day last winter. Britt Danneman (left) and Julia Senior (right), current Harvard Business School students and founders of Sports Ketchup.
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